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Microsoft Ads Follows Google by Expanding ‘Phrase Match’ Features
industryMay 21, 2021

Microsoft Ads Follows Google by Expanding ‘Phrase Match’ Features

For the first time, both Google Ads and Microsoft Advertising (formerly Bing Ads) will offer expanded phrase match features to their advertisers. In February, Google announced that it would be removing its broad match modifier feature and instead integrating i

by MaxBounty
Instagram Ads No Longer Require a Facebook Page (How to Included)
industryJune 29, 2020

Instagram Ads No Longer Require a Facebook Page (How to Included)

Instagram and Facebook’s advertising options have been somewhat conjoined at the hip since the latter was acquired by the former. It seemed like the two platforms were destined for continued integration, but a recent and significant change proves otherwise.

by MaxBounty
Facebook to Revise Ad Targeting for Job, Housing, and Loan Ads
industryMarch 21, 2019

Facebook to Revise Ad Targeting for Job, Housing, and Loan Ads

In a change that will likely have an impact on affiliate marketers, Facebook announced this week that they will be making some significant alterations to the targeting capabilities of its ad platform. This comes after Facebook settled multiple housing discrimi

by MaxBounty
Why Instagram Introducing Longer Videos Benefits Affiliates
industryOctober 4, 2018

Why Instagram Introducing Longer Videos Benefits Affiliates

This past summer, Instagram made a significant change to their video content guidelines to try and compete with YouTube. The latter has been dominant at attracting a younger demographic by giving them the ability to watch and create long-form video content. Th

by MaxBounty
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