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google ads

Google Making Big Changes to Ad Extensions This Month
industryMarch 2, 2022

Google Making Big Changes to Ad Extensions This Month

If you currently use PPC Google Search ads as a traffic source for affiliate marketing, new changes are coming that could soon affect your ad performance. When deploying search ads, its recommended that you utilize some form of ad extensions.   If you’re a

by MaxBounty
Google Ads’ New Optimized Targeting Extends Your Campaign’s Lifespan
learnAugust 10, 2021

Google Ads’ New Optimized Targeting Extends Your Campaign’s Lifespan

What is Optimized Targeting? Optimized Targeting is the newest Google Ads feature that allows you to expand your targeting beyond your originally designated audience.  A select number of advertiser accounts have already gained access to the feature in the

by MaxBounty
Google’s Responsive Search Ads Now Default Ad Type
industryFebruary 24, 2021

Google’s Responsive Search Ads Now Default Ad Type

Google recently announced that they have made their Responsive Search Ads the default ad type for all advertisers. This marks a continued emphasis on automated, machine-learning advertising for the tech giant.  Lets dig a little deeper into Responsive Sea

by MaxBounty
How Affiliates Can Adapt to Google’s Decreased Search Term Visibility
industryOctober 30, 2020

How Affiliates Can Adapt to Google’s Decreased Search Term Visibility

Earlier this Fall, Google made alterations to the search terms report in their Google Ads platform. “We are updating the search terms report to only include terms that were searched by a significant number of users. As a result you may see fewer terms in you

by MaxBounty
Google to Ban Election-Related Ads Once US Polls Close on Nov. 3rd
industrySeptember 30, 2020

Google to Ban Election-Related Ads Once US Polls Close on Nov. 3rd

by MaxBounty
Google Ads Gets Mobile Upgrade with New Gallery and Discovery Formats
industryMay 16, 2019

Google Ads Gets Mobile Upgrade with New Gallery and Discovery Formats

Google Ads is receiving a major upgrade in 2019 with the addition of several new mobile ad formats. As an affiliate marketer, being aware of major changes to traffic sources like Google Ads is a must. A new ad format or technical upgrade could be the differenc

by MaxBounty
Google Ads Vs Bing Ads: 8 New PPC Features for Affiliates in 2019
learnMarch 6, 2019

Google Ads Vs Bing Ads: 8 New PPC Features for Affiliates in 2019

Deciding to promote affiliate marketing campaigns with search traffic will likely force you to make another decision shortly after. Do you use Google Ads or Bing Ads to acquire that traffic? Although there are some other newer options available like Amazon PP

by MaxBounty
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